→Station slogans
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*"We`re Channel 12, Just Watch Us Now" (1982-1983; localized version of NBC ad campaign)
*"Channel 12 There, Be There" (1983-1984; localized version of NBC ad campaign)
*"Channel 12, Let`s All Be There" (1984-1986; localized version of NBC ad campaign)
*"Alabama's News Source" (1985–2003)
*"Come on Home To Channel 12" (1987-1988; localized version of NBC ad campaign)
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