WLOX News (newscasts)
|Slogan||Building South Mississippi Together|
|Channels||Digital: 39 (UHF)|
13.2 WX 13.3 This TV
|Owner||Raycom Media, Inc.
(WLOX License Subsidiary, LLC)
|First air date||September 15, 1962|
|Call letters' meaning||BiLOXi|
|Sister station(s)||WLBT, WDAM-TV|
|Former channel number(s)||Analog:
13 (VHF, 1962-2009) Digital: 39 (UHF, -2009) 13 (VHF, 6/12/09-6/29/09)
|Transmitter power||715 kW|
WLOX was the first television station on the Mississippi Gulf Coast, signing on September 15, 1962. It was founded by the Love family, who also owned WLOX radio (1490 AM, now WXBD).
Due to ABC having an affiliate further east in Pensacola, Florida, rather than Mobile, Alabama, WLOX-TV helped fill a void in areas west of Mobile that could not receive ABC programs. Until 1978, WLOX also filled a void in the New Orleans area, as it cleared ABC's daytime soap operas, most of which were declined by WVUE during this time. WVUE also preempted moderate amounts of other ABC shows. As WLOX had a grade B signal in New Orleans, these programs thus remained available to viewers in that area. However, today, most of the New Orleans network affiliates are on cable in Biloxi and Gulfport, causing competition for WLOX. On the other hand, WLOX is the default ABC affiliate for the Hattiesburg area, which does not have its own ABC station.
Among former WLOX employees is Chuck Scarborough, anchorman for New York's WNBC, and ABC's Good Morning America anchor Robin Roberts. Scarborough is a Coast native, and Roberts grew up in Pass Christian, Mississippi. Roberts' sister, Sally-Ann, remains close to the area, working at WWL-TV in New Orleans.
The Love family sold WLOX-TV to Liberty Corporation in 1994. Along with the other Cosmos stations, WLOX came directly under the Liberty banner following Liberty's exit from the insurance business in 2000. Liberty merged with Raycom Media in 2005.
WLOX remained on the air during Hurricane Katrina, even though the studios were heavily damaged in the storm, and continued to broadcast non-stop for more than 12 days afterward. WLOX created an award-winning two-disc DVD set about the storm entitled "Katrina: South Mississippi's Story".
Footage of WLOX's building being damaged and the move to a "temporary studio" were part of The Weather Channel series Storm Stories on June 5, 2010. Anchor Rebbecca Power's survival after returning home from the station was the main focus of the show.
The station's digital channel on UHF 39, is multiplexed:
|13.1||WLOX ABC HD|
|13.2||WX 24-7 Weather Channel|
WLOX first operated digitally on channel 39 (UHF) (re-mapped digitally to Channel 13 on digital televisions). After June 12, 2009, WLOX went to digital only on Channel 13 (VHF). Viewers were having problems picking up the signal all over South Mississippi. On June 29, 2009, WLOX changed its digital channel from 13 to 39 and from 10.9 kilowatts to 715 kilowatts, 70 times more power than before, so people all over South Mississippi can receive the signal, including some areas of Louisiana and Alabama. Increasing the power on channel 13 would not have worked due to potential interference on another station.
WLOX's digital signal is multiplexed, with a main signal on 13.1, a 24/7 weather channel on 13.2, and This TV on 13.3. 13.3 was the former home of The Tube until it ceased operations in 2007. WLOX used a digital still to notify viewers of the network's demise until the subchannel was eliminated from WLOX's signal. By August 22, 2008, the subchannel was restored with a logo slide; in July 2010, it began to carry This TV programming.
- WLOX-TV News (1962–1966)
- Newsroom (1966–1971)
- Channel 13 News (1971–1978)
- Newsline 13 (1978–1984)
- NewsWatch 13 (1984–1999)
- WLOX News (1999–present)
- The News For South Mississippi (1992–present)
- Building South Mississippi Together (2005–present)
Current On-Air WLOX News Staff
WLOX News Anchors
- Rebecca Powers Anchor/Reporter 6 and 10 p.m.
- Jeff Lawson Anchor/Reporter 6 and 10 p.m.
- David Elliott Anchor/Reporter The 4 O'Clock Show/5 p.m./Co-Host WLOX News This Week
- Karen Abernathy Anchor/Reporter The 4 O'Clock Show/5 p.m./Healthwatch
- Rhonda Weidner Anchor/Reporter Good Morning Mississippi/Midday
- Meggan Gray Anchor/Reporter Good Morning Mississippi
- Elizabeth Vowell Weekend Anchor at 5:30 and 10pm
WLOX News Reporters
- Steve Phillips Senior Reporter
- Trang Pham Bui Assignment Education Reporter
- Danielle Thomas News Reporter/Photographer
- Doug Walker Reporter and Co-Host WLOX News This Week
- Al Showers Hancock and Pearl River Counties Reporter
- Patrice Clark Jackson County Bureau Chief/Reporter
- *Jessica Bowman General Assignments Reporter
- Terrance Friday General Assignment Reporter
WLOX News 24/7 Meteorologists
- Mike Reader Chief Meteorologist; weeknights @ 4,5,6,10
- Tommy Richards Good Morning Mississippi and Midday Meteorologist *Carrie Duncan Weekend Meteorologist/Substitute Meteorologist
- Rob Knight Weekend Morning/Substitute Meteorologist
- Brad Kessie News Director
Past On-air WLOX News Staff
- Miyoka Broussard, 1997-2002
- Gurvir Dhindsa, 1988-1997
- Barbara Beck, ?-1990
- Barbara Salloum
- Toni Miles, 2002-2008?
- Karla Redditte, 2004-2006?
- Kenn Kerr, 2001-2004?
- Shelley Wooten, 1997-2001?
- Jennifer Beck
- Kathleen Koch
- Jamiee Goad
- Keli Rabon
- Ken Flanagan
- Marcia Hill, 1980-2006
- Elise Roberts, 2006-2009
- Don Culpepper, Current Assignments Editor
- Ross Adams
- Lisa Dorn
- Bill Snyder
- Bob Snell
- Mike Conroy
- Robin Roberts, 1984-1986
- Todd Adams
- Ed Ring
- Gene Hocutt
- Frank Billingsley
In 2006 WLOX received the Edward R. Murrow National Award in the category of continuing coverage, for its around-the-clock coverage of Hurricane Katrina and its aftermath. WLOX also received a Southern Regional Emmy Humanitarian award in June 2006. 
- ^ http://www.clarionledger.com/article/20090206/BIZ/902060338/-1/frontpagetabmodule-1V
- ^ Dickson, Glen (2009-11-02). "KUAC Makes Unusual Digital Switch". Broadcasting & Cable. Retrieved 2009-11-05.